THE 2026 INDIA HEALTHCARE DEMAND CAPTURE INDEX
Conversive independently tested the first steps of becoming a patient and examined 74,524 low-rated reviews to find where demand is lost.
50+ healthcare groups · 74,524 patient reviews · ~1,700 locations
Launched at the ET Healthcare Summit 2026
8/10About eight in ten inquiries reached someone.
4/10Only about four in ten ended in a confirmed booking.
If patient access affects your results, this report is for you.
See how much demand can disappear before an appointment is confirmed.
Understand where calls, callbacks, reschedules and after-hours inquiries break down.
See what happens after someone clicks, calls or messages—and whether they can actually complete a booking.
A clearer picture of the journey from inquiry to booking.
See where patients lose momentum, from the first unanswered call to a booking that never gets confirmed.
Understand the access and communication issues appearing in low-rated public reviews.
Use the findings to ask better questions about reachability, booking, follow-through, after-hours access and self-service in your own organisation.
The findings, the method and the detail behind them.
What happened to every ten inquiries in the mystery audit.
Where patients dropped out between first contact and booking.
Themes from 74,524 one-to-three-star reviews.
How hospitals, diagnostics, fertility, dental and other categories performed.
Demand capture bands and five measured behaviours, presented without an overall group ranking.
Six findings about the front door of Indian healthcare.
Prepared by Conversive.